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Google Partner Premier: Why become a premium partner?

In July 2016, Google launched its newest and highest level of partnership: Premier Google Partner. Currently, Google has two levels of...

Using Email Lists in Campaigns

Introduction In this article we will explain a little more about how the use of email lists in Google Ads and Facebook Ads campaigns works and...

Register the Payment Method with Google Ads

Objective The purpose of this tutorial is to teach you step by step how to register your payment method within Google Ads. If you...

What is Google Analytics

::OBJECTIVE:: In this article, we're going to introduce you to Google's powerful free tool, Google Analytics! This way, you'll be able to use all...

How to install GTM Pareto on your site

Objective In this tutorial we will show you how to install GTM Pareto on your site. The process is quite simple, but you need to understand what...

The 7 Best Remarketing Audiences for Google Ads

::LEARN ABOUT THE 7 BEST REMARKETING AUDIENCES FOR GOOGLE ADS:: Setting up good Audiences for Remarketing on Google Ads is fundamental to guaranteeing results on the platform. The...

Identify and Eliminate Duplicate Keywords in AdWords

One of the best ways to optimize a Google AdWords campaign is to identify and eliminate duplicate keywords. Duplicate keywords act as if...

What are Google Ads Bid Adjustments - Discover the Top 6

What are Google Ads Bid Adjustments? Google Ads Bid Adjustments allow you to display your ads with greater...

How to install a conversion tag for link tracking on your site

::MOTIVATION:: Many websites end up receiving more leads through calls than contact forms. This ends up being a hindrance to tracking and accounting for...

What are the banner formats for Gmail?

Artwork for Google Gmail Gmail ads are displayed at the top of users' inbox tabs. Some of them are expandable....

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